Comparison · Real estate AI

Sarah Studio vs the competition.

Roof AI, Structurely, MonAgent-IA, Hektor. An honest comparison: what they have, what they're missing, and why Sarah is built for FR and UK independent agencies.

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Side-by-side

Feature-by-feature comparison

Public data as of 10 May 2026. Sources: product pages, Crunchbase, G2, Capterra, McKinsey Real Estate AI 2026.

Criterion Sarah Studio
GILD-TECH · FR/UK
Roof AI
Montréal · US market
Structurely
US · acquired by Verse.io
MonAgent-IA
FR · independent
Hektor
FR · CRM with AI
Target marketFR + UK independent agenciesUS brokerages 50+ agentsUS sales teamsFR independent agenciesFR CRM market
WhatsApp 24/7Yes · primary channelNoNo · SMS onlyYesNo
Voice agent (phone)Yes · Sophie/Charlotte 24/7NoNoNoNo
AI co-pilot for the negotiatorYes · Sarah Studio + push-to-talkNoNoNoPartial AI module
Morning brief at 7am (WA + email)YesNoNoNoNo
Automated weekly reviewYes · branded emailNoNoNoNative reporting
Real-time dashboardYes · Sarah StudioLead trackingPipeline viewBackofficeYes · CRM
Reapit / Alto integration (UK)Yes · bespoke (1 day)NoNoNoNo
Apimo / Hektor integration (FR)Yes · bespokeNoNoYesNative (Hektor)
Setup time7 days2–3 weeks1–2 weeksA few daysSeveral weeks
Operational follow-up post setup30 days dailyNoNoStandard supportStandard support
Money-back guarantee30 days, no questions askedNoNo14-day free trialNo
Transparent pricingYes · £2,490Hidden · book a demo$179–499/month€99–199/monthOn request
Commercial modelOne-shot + optional maintenanceRecurring SaaSRecurring SaaSRecurring SaaSRecurring SaaS
GDPR + Property Ombudsman compliance (UK)Yes · audit includedNo · Fair Housing US onlyNot specifiedFR compliantCompliant FR
Competitor deep dive

Who they really are

For an informed decision, here's the honest breakdown of every solution.

🇨🇦 Montréal · US market

Roof AI

Hidden pricing — book a demo

Founded 2016. AI chatbot for the websites of large US brokerages (RE/MAX, Briggs Freeman, Berkshire Hathaway). Specialty: MLS-native search, Fair Housing compliance, 100+ customers claimed.

Bootstrapped (only $350K raised) — team ~10–15 people. Estimated revenue ~$2M ARR.

For you: if you're not a US brokerage with 50+ agents, they're not for you. No EU presence, no WhatsApp, no voice.
🇺🇸 US · acquired by Verse.io

Structurely

$179–499/month (50–225 leads/month)

Aisa Holmes chatbot: SMS + web chat + Facebook Messenger qualification. 5,000+ teams as customers. Recently acquired by Verse.io.

Tier-based pricing capped on lead volume (overage at scale) or pay-per-lead at $3/lead.

For you: SMS-first, not aligned with European WhatsApp habits. Pay-per-lead = uncontrolled overspend on busy weeks.
🇫🇷 France · independent

MonAgent-IA

€99 to €199/month

WhatsApp chatbot for FR estate agencies. Apimo, Hektor, Périclès integrations. Sales-driven tone.

Reported stats: 3× leads, 40% conversion lift, 50% qualification time reduction. Testimonial from Immo Premium Lyon.

For you: low entry ticket, but the scope stops at the WhatsApp chatbot. No voice, no negotiator co-pilot, no operational follow-up post setup.
🇫🇷 France · established CRM

Hektor (Deep Flow Realty)

On request · enterprise

Leading French real estate CRM with the Deep Flow Realty AI module: opportunity scoring, optimal call timing suggestions.

Not an AI overlay — a CRM with an AI layer. Partial substitute.

For you: if you already use Hektor, Sarah Studio plugs on top. Hektor manages the pipeline, Sarah qualifies live on WhatsApp + voice + co-pilot dashboard.

Why Sarah Studio wins

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