🇬🇧 For independent UK estate agencies
365 days a year. Never ill, never on holiday.
Sarah answers your applicants while you sleep, while you are out on viewings, while you are closing. She replies in minutes, in the buyer’s own language, and she sits on top of the CRM you already use.
UK launch offer: the flagship tier at £290/month while I set up the first agencies one by one.
21×
more qualified enquiries when you reply in 5 minutes rather than 30
(MIT Sloan / Oldroyd, 15,000 enquiries, HBR 2011)£290/mo
Sarah · price locked for 24 months
✓ Plugs into your CRM and the tools you already use · ✓ Your existing WhatsApp Business number · ✓ 8 languages · ✓ No training · ✓ GDPR-compliant
Every enquiry that goes cold was a viewing.
The average UK agent takes almost four business hours to reply to a portal enquiry. The buyer waits about five minutes, then messages the next agent on the list. Replying within 5 minutes rather than 30 means 21× more qualified enquiries (MIT Sloan, Oldroyd study, 15,000 enquiries, HBR 2011).
- It is never your fault. You were on a viewing.
- You were at a valuation. It was 9pm. But the enquiry does not wait, and neither does the buyer.
- The portal enquiry lands at 10:47pm. You see it at 9am. The buyer messaged the next agent on the list at 10:52pm.
- Every enquiry that goes cold was a viewing. Every viewing was an offer.
- You will never know which ones you lost, because they never told you. They simply went somewhere else.
~£7,200
the commission riding on a single instruction you never knew you lost, on a multi-agency basis. Average UK property ~£288,000 × multi-agency commission ~2.5%
And the market is not getting kinder:
- UK estate agency revenue fell from £7.4bn to £5.7bn between 2020 and 2024, a 23% drop in four years (IBISWorld via Estate Agent Today, Sept 2025).
- Estate agency insolvencies up 32% year on year (216 in 2022/23, 286 in 2023/24, Forvis Mazars via The Negotiator, Sept 2024).
- 60% of UK estate agents increased automation in the last 12 months, and 80% believe automation is cheaper than recruiting (Reapit Property Outlook 2025).
- 50%+ of UK estate agencies hiring receive fewer than 5 qualified candidates per role (Reapit Property Outlook 2025).
Sources: Estate Agent Today via IBISWorld, Sept 2025 · The Negotiator via Forvis Mazars, Sept 2024 · Reapit Property Outlook 2025.
Sarah handles the applicants. You keep the vendors.
She replies in minutes, day or night, in the buyer’s own language. She sorts the tyre kickers from the serious ones, takes the details, and depending on your process she books the viewing or passes the file to your negotiator.
1
The enquiry lands
Website form, Rightmove, Zoopla, OnTheMarket, or a missed call. Sarah catches it, day or night, weekend or bank holiday.
⏱ Instant
2
Sarah replies and sorts
A reply in minutes, in the buyer’s own language. She separates the tyre kickers from the serious ones and takes the details you need.
⏱ In minutes
3
Your process decides
She books the viewing in your diary, or passes the file to your negotiator. Your process, your wording, your tone.
⏱ Same conversation
You walk in each morning to a clean list instead of a full inbox. And at the end of the day you sit down, open the dashboard, and it is all there. Who got in touch, what was said, where every file stands. It plugs into what you already use. Nothing to install, nothing to learn.
You stay the closer. The instruction, the negotiation, the relationship, that is you. Always. She does the job you have no interest in doing at three in the morning.
A real conversation Sarah ↔ applicant.
Not a chatbot. Sarah asks the right question, understands a natural reply, and hands over to your negotiator the moment she is in doubt.
- The applicant writes as they would to a human, and she keeps up
- She replies in the buyer’s own language, 8 languages available
- If she is in doubt, she alerts you on WhatsApp, or by email, and you take over in 1 click
- Every conversation is logged, so you keep the full trail
- Your wording, your tone, adjustable at any time
- She uses your existing WhatsApp Business number
Hi John, this is Sarah at Bath Estate Agents. Thanks for your enquiry on the Lansdown Road flat, happy to help you at this hour.
22:45
Great, is it still available?
22:46
It is. Quick one so I point you the right way: are you looking to move within 3 months, 6 months, or later?
22:46
Within 3 months, we’ve sold ours already
22:47
Perfect. I have Thursday 6pm or Saturday 11am with our negotiator. Which suits you?
22:47
Booked. James will confirm by email tomorrow morning with the door code. See you Saturday.
22:48
⭐ The perfect employee
An assistant who is never ill, never on holiday, never having a bad day.
She just doesn’t have a CV. Why independent UK agencies put Sarah on the applicants instead of hiring a second junior negotiator.
£35,000 / year loaded
- 35h a week. Not at 9pm, not on a Sunday
- Sick days, bank holidays, annual leave
- Three to six months before they are up to speed
- Costs the same whether they bill or not
- And you have to find them: 50%+ of UK agencies get fewer than 5 qualified candidates per role (Reapit Property Outlook 2025)
£290 / month · price locked for 24 months
- Every hour of the week, every day of the year
- Never ill, never on holiday, never having a bad day
- Live from day one, your tone, your brand
- Cancel anytime · 30-day money-back
- One instruction won pays for her many times over (~£7,200 average multi-agency commission, ONS + HomeOwners Alliance)
Sarah doesn’t replace your team. She frees them, so they spend their day in front of vendors instead of chasing enquiries that have already gone cold.
One instruction won pays for Sarah many times over.
The simple maths we run together during the audit. Official sources: ONS House Price Index June 2024 and HomeOwners Alliance, UK estate agent fees on a multi-agency basis.
The average UK multi-agency commission per instruction
One instruction won pays for Sarah many times over.
And that is one of the enquiries quietly going cold in your inbox every month.
Three plans. Monthly. Cancel anytime.
Price locked for 24 months. No lock-in.
From £290/month · price locked for 24 months
Cancel anytime.
She answers every enquiry. She turns enquiries into viewings. She helps you win more instructions.
SHE REPLIES
Never miss an enquiry
£290 / month
Every enquiry you miss is a fee handed to the agent down the road. A year of Sarah costs a fraction of one.
What you receive
- Answers every enquiry in minutes, day and night, in 8 languages
In practice: the applicant writes on your usual WhatsApp, Sarah replies within minutes, at 3pm as at 3am, in their own language, 8 available.
- Sorts the tyre kickers from the serious ones and takes the details
In practice: she asks your qualifying questions, notes budget, timeline and the main criterion, and sorts every contact. You open in the morning to an already-sorted list.
- Books the viewing or passes the file to your negotiator, your process
In practice: she offers two slots from your calendar, confirms, and the appointment lands in your diary with the full context.
- Plugs into your CRM and the tools you already use
SHE CONVERTS
Enquiries become viewings
UK launch offer
£490£290 / month
Sarah is new to the UK. Early agencies come in at the launch price while I set each one up personally. Then £490, cancel anytime, no hidden renewal.
The applicant you never chased still bought. Somewhere else. One recovered pays for your year.
What you receive
Everything in “Never miss an enquiry”, plus:
- A morning and an evening round-up on your WhatsApp, plus the weekly recap. You know what happened without having to ask.
In practice: a regular round-up on your WhatsApp: who wrote, what was said, who is hot.
- Voice follow-up on buyers who have gone quiet, in their own language.
In practice: Sarah follows up by voice after a silence, comes back once, then stops. Never any pestering.
- Full control: when she replies, which buyers she pushes, at what pace
In practice: you adjust her hours and her questions from your dashboard, and you take over a conversation whenever you want.
- Email support
In practice: a question or a tweak, you write and we reply.
SHE WINS INSTRUCTIONS
Win more instructions
£790 / month
The instruction you lost did not vanish. It is in the competitor’s window. One won covers most of your year. Two, and she is paid for with room to spare.
Configured by hand by Pierre-Jean Grisoni.
Price locked for 24 months, improvements included. Cancel anytime: it is the price that is locked, not you.
The simple rule: tired of missing enquiries? Never miss an enquiry. Want more of them to become viewings, in Sarah’s voice? Enquiries become viewings. Want a sharper pitch at the valuation? Win more instructions.
30-day money-back guarantee
Not happy in your first 30 days? You are refunded, with no performance condition.
How it works: she plugs into your CRM and the tools you already use, no training, 8 languages.
Where we stand
Why not the others?
A 4-criteria comparison against the alternatives.
| Criterion |
Sarah
UK independent agencies |
AI chatbots
US market |
SMS follow-up tools
US market |
Traditional CRM
UK market |
| WhatsApp 24/7 | ✓ primary channel | ✗ | ✗ SMS only | ✗ |
| Sits on top of any CRM (nothing to change) | ✓ any CRM, no migration | ✗ US CRMs only | ✗ US CRMs only | is a CRM |
| Money-back guarantee | ✓ 30 days | ✗ | ✗ | ✗ |
| Built for UK independent estate agencies | ✓ target market | ✗ US 50+ agents | ✗ | enterprise UK |
The 5 questions every director asks us.
If yours isn’t here, bring it to the audit call.
Will my applicants feel they're talking to a robot?
Sarah asks 1 relevant question then sends a Calendly link. It's faster than a human and more practical for the applicant, they pick their own slot instead of waiting for your callback. Wording is adjustable, the tone is human, the WhatsApp number is yours. You keep full control of the conversation.
What if Sarah misunderstands a reply?
Sarah alerts you on WhatsApp, on your own number, or by email, the moment she is in doubt. You see the full conversation and can take over in 1 click. Escalations are rare (emotional situations, off-script questions) and each one trains Sarah further.
GDPR and compliance?
Sarah sends via your WhatsApp Business number with your branding. The data processing agreement with GILD-TECH is signed at kick-off. You remain Data Controller. Data stays in your own Google Workspace or Microsoft 365, not ours.
Does it work with my CRM?
Sarah sits on top of any CRM, nothing to change in what you already use. She catches enquiries the second they arrive, qualifies, books the viewing on your Calendly. Once the applicant signs an instruction, you log them in your CRM as before. Sarah handles the pre-instruction phase that estate agency CRMs typically cover lightly.
How quickly will Sarah start delivering?
We don't sell delivery timeframes, we sell results. Going live runs in parallel with your validation: we configure your Calendly, test with your team, agree the wording, plug into your existing WhatsApp Business number. The moment Sarah is approved, she starts catching enquiries, and the 30-day money-back clock starts.
Book 30 minutes.
We look at your last lost enquiries together, and I show you exactly where they went. Sarah from £290/month, price locked for 24 months, cancel anytime, 30-day money-back.
UK launch offer: the flagship tier at £290/month while I set up the first agencies one by one.
Book my free audit